雅思大作文范文：广告的利弊

这是雅思大作文范文《广告的利弊》，供大家阅读参考。认真研读一定的雅思范文及作文模板可以帮助我们检验自己的写作水平，并能很好地吸收和应用优秀范文里的优秀内容。

题目：Customers are faced with increasing amounts of advertising due to the competitionamong companies. To what extent do you think consumers are influenced by advertisements? And what measures can be taken to protect their interests?

作文：

Recently, I found on the internet that advertisements are regarded as another term of pollution to the public. However, hardly could anyone imagine the world it as it certainly brings huge amount of merits. As far as I could tell, the amount of pros that advertising has brought to people has far exceededits cons.

In the first instance, advertising is the sales gimmick to Oligopolies. In such sort of market, firms compete with each other to gain the market shares. However, they will be reluctantto increase or lower their price because the information is interdependent and consumers have got tones of other substitutes. Therore, the only way to promote their sales will be through advertising. Some consumers, on the other hands, do find such information usul while choosing what to buy. There is a common sense in it: hardly could an inficient and stagnant firm investa great deal of money on investment. In addition to that, big firms are able to lay the cornerstone to provide goods and services with better quality, which might benit the consumers.

To conclude, advertisements in my opinion will hardly influence people’s purchasing patterns. Instead, some well-made advertisements can approvethe aesthetical capability of the viewers. Although youngsters are worried in this advertising explosion century, education and recognition can prevent them from being coned to a great extent.